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You are here: Home / Featured / Tips on Social Media for Bodybuilders

Tips on Social Media for Bodybuilders

February 20, 2015 By Michael Mahony, ISSA CPT Leave a Comment

social-media-tips

Not too long ago I did an article The Expanded Do's and Don'ts of Social Media in Bodybuilding. It was an extension of an article by Louis Uridel entitled The Do's and Don'ts of Social Media in Bodybuilding.  In today's article I want to offer up some more tips on social media for bodybuilders to help with gaining a following. With my background in social media and technology coupled with my knowledge of bodybuilding, I hope you gain some insight.

 Post Your Training Tips

People are looking for information and when they see that you are a bodybuilder they will want to get some advice from you. Take the time to post your advice on training. If you have a unique way of doing single arm dumbbell rows send that out. Each tip you give can later be collected and used in a way I will discuss later in this article.

Post Progress Pictures

People want to see that even you, the ripped bodybuilder, sometimes carry some fat. They want to see how you can transform your body in a short period of time by being disciplined.

Don't Badmouth Others

Be honest, but don't destroy other people using your social media accounts. Use your following to build people up, not tear them down. Don't have anything good to say, keep it to yourself!

Collect All Your Tips

If you follow my advice to post training tips eventually you will have a large collection of tips. Pull those together and put out a cheap eBook with all your training advice contained inside. You will make a little bit of money and expand your reach.

Promote Yourself — infrequently

Social media is a good place to promote yourself, but do so sparingly. As Gary Vaynerchuk says, “jab, jab, jab, jab, right hook!” The right hook is when you deliver the promotion of yourself. Give things to people with the jabs and then promote yourself. They will be more likely to buy from you if you build their trust.

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About Michael Mahony, ISSA CPT

Mike is a passionate bodybuilder, NPC Competitor and ISSA Certified Personal Trainer who is always looking for ways to do things better. He also has a passion for correcting the misinformation that is prevalent in the bodybuilding and fitness industry today. Mike is currently working on his first eBook, Get Back to Lifting, which is scheduled to be released soon. He is also working on a second book, The Average Guy's Supplement Guide, that is scheduled to be released the end of 2016.

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