I recently wrote an article called Check Their Credentials in which I discussed the importance of checking out the credentials of those you follow in the fitness industry. So how do you determine who to follow?
One of your first steps should be to conduct a Google search on the person and/or their program. Find out if there are any complaints from other people. Review any articles you can get your hands on that the person has written. Compare what they say in those articles with what their sales page infers is their philosophy. You will find out alot of invaluable information from a Google search.
Is the person a title holder in bodybuilding? If so, what titles have they won? Are the titles simply local competitions or do they come from national competitions? The person with national titles is going to be somebody who has done the hard work they are about to ask you to do. That’s a very important issue. Why would you want to follow the advice of a person who has never done it? If bodybuilding is your goal, follow someone with bodybuilding titles. If you want to know about the right exercises to use for this or that body part, follow someone who has been lifting for a long time. Each person is going to have an area that they specialize in. It is your job to decide if they qualify according to your goals.
Buy the Material
If you have looked through your Google search and found no problems and then you’ve determined that the person has the knowledge to help you meet your goals, your next step is to buy the material they are offering. Remember, you are not at risk because you are only going to buy from someone who has a money back guarantee. Never buy if there is no money back guarantee!
Review the Material
After you buy the material immediately sit down and read through the entire program. You are trying to understand everything that is being taught. Evaluate the program to see how it will address your needs.
Make a Decision
If you decide that the material meets your need, keep it. Decide where it is going to fit into your plans and then execute on that plan. However, if you decide that the material is not what it claimed to be or if you decide it isn’t for you, you have more work to do.
Return Bad Products
If you have determined (for any reason) that the product isn’t for you, take advantage of the money back guarantee. Get a refund and fast! Do not be shy about this. The author has offered a money back guarantee so they should not be upset at you for taking advantage of it. Remember, you only access the money back guarantee if the product legitimately does not meet your needs. Don’t use it as a way to get products for free.
Execute Your Plan
At this point you may just have a great program in your hands. You’ve taken the time to get to know the “expert” and their program. Now it is time to fit the program into your plan. Figure out where it will go and when you will start it. Now execute! Do what it takes to complete the plan with intensity and consistency. You will reap the rewards later.